CBI Scene Blog

6 Reasons Why iPharma 2015 is Your Life Sciences Marketing Event

Posted by Logan Fleck on Apr 8, 2015 1:26:51 PM

 

The world of life sciences and marketing as a whole are evolving at lightning speed. In recent years, it has become more status quo that if you strive to be current, you'll probably always be behind. That's how fast our world is changing. Now, more than ever, marketers and related functions not only have to be more swift and agile, they are required to do more with less. By attending CBI's iPharma 2015 you and your teams will learn to stay ahead of the market, by creating needs rather than responding to them. Here are six reasons as to why iPharma 2015 should be your Life Sciences Marketing event of choice: Read More

Topics: Brand & Digital Strategy, Pharma Marketing

5 Tips on How Your Content Marketing Can Improve Your Pharma Brand

Posted by Logan Fleck on Apr 3, 2014 11:37:00 AM

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Topics: Brand & Digital Strategy, Pharma Marketing

iPharma 2014- What's All the Hype About?

Posted by Logan Fleck on Mar 6, 2014 2:44:00 PM

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Topics: Brand & Digital Strategy, Pharma Marketing

How the ePatient Will Revolutionize Pharma Marketing

Posted by Logan Fleck on Feb 27, 2014 2:10:00 PM

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Topics: Brand & Digital Strategy, Pharma Marketing

Why Pharma Marketers Need to Start Coloring Outside the Lines

Posted by Logan Fleck on Feb 7, 2014 10:39:00 AM

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Topics: Brand & Digital Strategy, Pharma Marketing

Why Pharma Marketers Need to Focus on Smart Data Rather Than Big Data

Posted by Joe G on Jan 24, 2014 3:51:00 PM

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Topics: Brand & Digital Strategy, Pharma Marketing

Why Wearable Technology Will Change Your Pharma Marketing Strategy

Posted by Delany M on Jan 20, 2014 12:58:00 PM

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Topics: Brand & Digital Strategy, Pharma Marketing

How Pharma Marketers can Prepare for Loss of Exclusivity (LOE)

Posted by Jamison H on Jan 13, 2014 1:25:00 PM

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Topics: Brand & Digital Strategy, Pharma Marketing

Harry Potter’s Severus Snape & Big Pharma, a Comparison

Posted by Daria Binder on Sep 18, 2013 11:25:00 AM

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Topics: Pharma Accounting & Reporting, Compliance & Regulatory, Brand & Digital Strategy, Pharma Marketing, Commercial & Patient Programs, Accounting and Contract Operations, Medical Affairs & Communication, pharma responsibility, Patient Access, Patient Assistance, Distribution and Channel

The Retail Pharmacy Phenomenon – What it Means for Pharma Marketers

Posted by Kathleen Bonetti on Jul 25, 2013 4:23:00 PM

 

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Topics: Brand & Digital Strategy, Pharma Marketing, point of care

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